A miniature Mexican wrestler might not be the obvious choice for a Canadian cell phone company's spokesman. But when Bent Image Lab Director Rob Shaw discovered just such a character in Toronto-based TAXI 2's script for the latest Koodo Mobile campaign, he immediately saw the connection.
"When I first saw the script, I thought, 'I have to do this job!'
"The whole concept was so creative and different," recalled Shaw, the self-described "huge Mex...