ANDY Awards 2020 | ||
---|---|---|
Craft | - | Gold |
Cresta Awards 2020 | ||
Craft | Outstanding Special Effects (film/video) | Gold |
Craft | Outstanding Direction (film/video) | Silver |
Print, Ooh | Poster/Billboard campaign (2-6 executions) | Shortlist |
D&AD Awards 2020 | ||
Production Design | Film Advertising | Shortlist |
Client: Lego
Advertising Agency: BETC, France
Director: Traktor Creative
Chief Creative Director: Rémi Babinet
Creative Director: Agnès Cavard
Creative Director: Valérie Chidlovsky
Executive Producer: Grégory Panteix
Director of Photography: Hoyte Van Hoytema
Assistant Director: Ferran Rial
Production Designer: Nick Foley-Oates
Costume Designer: Liz Botes
Post Production Company: MIKROS - MPC
Colorist: Jean-Clement Soret
Product Designer: Max Halushka
Art Director: Nicolas Amiard
Art Director: Landry Stark
Art Director: Roman Ducos
Copywriter: Valérie Chidlovsky
Copywriter: Arthur Cieutat
Copywriter: Chrystel Jung
Copywriter: Pascal André
Country: United Kingdom
Date of Release: 2019-09-17
Synopsis:
The Lego brick system allows everyone to rebuild the world exactly the way they want, freely and creatively. Rebuild the World follows the chase between a clever rabbit and an unlucky hunter. Every character, animal and vehicle is based on an existing or past LEGO toy, so heads spin 360 degrees, everyday objects are outsized, and a boat can suddenly fly with a little help from a palm tree. Featured Easter eggs span the generations, from the first LEGO women duck toys, to a dragon wearing Jeremy Scott adidas trainers and a life-size replica of the LEGO House in Billund.