Category: Electronics, Technology
Media: Digital
Brand: LG
Agency: ALL-IN
Geo: Algeria
Advertising Agency: ALL-IN AD LAB, Algiers, Algeria
Creative Director: Samir Badaoui
Head of Strategy: Idir Mahfouf
Copywriter: Rima Boudjenah
Illustrator / Animator: Habib Bachir
Digital Account Manager: Soumeya Hamadi
Marketing Director: Zakaria Messikh
Published: July 2017
Description:
The idea is to show How the client service of LG can be active even in the worst situation. the story telling is based on "Once upon a time" in a local language. this is the first animation work of LG in Africa.
Arabic rhymes were used to impact the animation and deliver the claim as simply as possible.