Lynx is growing up and helping to solve a riddle for the ages with its latest campaign from Droga5 in Sydney - what is manhood and what do women want?
In a major evolution of a message that has become an inspiration for young men around the world Lynx has given the men of Australia license to grow up with an ad offering simple but timely advice of how to be youthful and worldly all at once.
Media: TV
Category: Cosmetics & toiletries
Client: Unilever
Agency: Droga5 Australia
Production: Ringo Buenos Aires
Country: Australia
Director: Ari Evasio
Creative Chairman: David Nobay
Creative Director: Andy Fergusson
Copywriter: David Nobay
Art Director: Andy Fergusson
Executive Producer: Jorge Larrain
Planner: Matt Langler
Account Director: ant warne
Head of Content TVP: holly alexander
DoP: Christian Cottet
Post production: THE EDITORS
Editor: Dan Lee
Designer: Julian Romera
Music: Nylon
Account manager: Natalie Hellon
Wardrobe Stylist: Sol Montalvo