One Show 2017 | ||
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Public Relations | Community Building | Merit |
McCormick teamed up with New York chef Daniel Holzman to help a daughter surprise her dad with trying to rediscover his lost family recipe - his grandmother's Julekake Holiday Bread. Through this beautiful gesture, we see Daniel Holzman using the power of pure flavor and aromas to trigger their memories of family and the holidays, with the hopes of making their lost recipe real, so they can bring it back home for the holidays and keep it in their family for generations to come.
Media: Web...