McDonald's Film SMALL FRY LOVE by X2M Stockholm

The Film titled SMALL FRY LOVE was done by X2M Stockholm advertising agency for subbrand: Mcdonald's (brand: McDonald's) in Sweden. It was released in Oct 1999.

McDonald's: SMALL FRY LOVE

Media
Released
October 1999
Posted
October 1999
Market
Industry

Awards:

Cannes Lions 1999
Film-Bronze
Epica Awards 1999
The WinnersRetail ServicesWinner
Best of Sweden 1999
The Winners-11th Place

Credits & Description:

A boy is enjoying his french fries while standing on the street. A few bigger boys show up and he hides the fries in a pocket. A pretty girl walks by and he starts walking with her. She is cold so he gives her his coat. He realizes too late that the fries are still in the pocket of the coat. He tries to reach the fries but the girl misunderstands him and takes his hand. They continue walking hand-in-hand, the boy shaking his head over his luck. The next shot is from behind. We see the boy trying to reach the fries with the other hand.
Title "Small Fry Love"
Agency Leo Burnett AB
City Stockholm
Production Company: Lounger/Cohn & Associates
Advertiser McDonald's
Brand Name McDonald's
Business Sector Restaurants & Fast Food
Date of First Publication 1999
Market Sweden
Country of Production Sweden
Language English
Type Television
Length 60 seconds
Creative Director Tom Nilson, Lisa Bennett
Art Director Bob Shallcross, Tom Nilson
Copywriter Jonathan Rodgers
Director Paul Goldman
Production Company Producer Tony Cunningham
Agency Producer Scott Gould