Microsoft Film, Digital Stockholm samples by JMW Stockholm

The Film titled Stockholm samples was done by JMW Stockholm advertising agency for subbrand: Microsoft Surface Pro 4 (brand: Microsoft) in Sweden. It was released in Jan 2017.

Microsoft: Stockholm samples

Released
January 2017
Posted
January 2017
Market
Executive Creative Director
Creative Director
Copywriter
Production Agency

Credits & Description:

What does a city sound like in music? In order to answer that question we equipped Eirik Roland, a musical composer, with a Surface Pro 4 and asked him to walk around Stockholm while writing down music inspired by what happened around him. By using the Windows 10 application StaffPad, Eirik were able to write down notations with the Surface pen. The handwritten music then automatically converts to a typeset score, able to playback, edit, print and share the work done.
Media: Web Film
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