Morton Salt Film Swimmers by Ogilvy & Mather Chicago
The Film titled Swimmers
was done by Ogilvy & Mather Chicago advertising agency for Morton Salt in United States. It was released in Mar 2017.
Morton Salt: Swimmers
Brand
Media
Released
March 2017
Posted
March 2017
Market
Industry
Agency
Chief Creative Officer
Creative Director
Creative Director
Executive Creative Director
Production Agency
Director
Credits & Description:
Petros Papahdjopolous of The Famous Group recently directed this spot introducing Morton Salt for pools, deploying synchronized swimmers to bring a concept from Ogilvy Chicago to life.The idea to take the Morton Salt Girl out of the rain and into the sun sounds simple enough, but to actually bring this to life in choreography, performance, film, and even just logistics, required a very detailed level of collaboration. Helping to realize this vision in tandem with the Ogilvy ensemble was the team...
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