Opel Film, Digital The new Astra. Upsets the luxury class, 3 by Scholz & Friends Berlin

The Film titled The new Astra. Upsets the luxury class, 3 was done by Scholz & Friends Berlin advertising agency for subbrand: Opel Astra (brand: Opel) in Germany. It was released in Jan 2016.

Opel: The new Astra. Upsets the luxury class, 3

Brand
Released
January 2016
Posted
January 2016
Market
Industry

Awards:

Euro Effies Awards 2016
The WinnersAutomotiveBronze

Credits & Description:

Client: Opel
Agency: Scholz & Friends
Opel is celebrating the arrival of the new Astra with an exceptional advertising campaign and the slogan “The new Astra. Upsets the luxury class!”. Amongst others, it consists of five spots, which again star Opel brand ambassadors Jürgen Klopp and Bettina Zimmermann. They all show that the Astra can hold its own against the luxury class – with a good dose of humor, boldness and creativity.

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