Orbit Film TIME TO SHINE by BBDO Shanghai, CLM BBDO Paris, Energy BBDO Chicago

The Film titled TIME TO SHINE was done by BBDO Shanghai, CLM BBDO Paris, Energy BBDO Chicago advertising agencies for Orbit in United States. It was released in Jun 2016.

Orbit: TIME TO SHINE

Brand
Media
Released
June 2016
Posted
March 2020
Industry

Credits & Description:

Three BBDO offices—EnergyBBDO, CLM BBDO and BBDO South China—collaborated on the campaign. "It is more aspirational than you'd expect from a gum commercial," says Starkey. "We've shifted away from the things chewing Orbit helps you get rid of, like food or coffee, and instead are focusing on being ready for what comes next. And those moments can be very small or very big."
Client: Wrigley, a Subsidiary of Mars Inc.
Agency: Energy BBDO & CLM BBDO & BBDO South China
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