Pepsi Film MOHAWKS by CLM BBDO Paris

The Film titled MOHAWKS was done by CLM BBDO Paris advertising agency for Pepsi in France. It was released in Jan 2004.

Pepsi: MOHAWKS

Brand
Media
Released
January 2004
Posted
January 2004
Market
Industry

Awards:

Cannes Lions 2004
Film-Bronze
Cristal Awards 2004
The Winners-Best Direction Cristal

Credits & Description:

Description / Synopsis

This TV commercial presents workmen who do not suffer from vertigo and who work freely on the top of a skyscraper. They share a bottle of Pepsi and, instead of giving carefully the bottle, they permit themselves to launch it through the building site which is in altitude, catching it without difficulty with only one hand and in any position: standing, lying, hanging on a girder, above a drop.
Context

The aim of this film is to communicate on...

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