Quit Victoria Film Last Dance by J. Walter Thompson Melbourne

The Film titled Last Dance was done by J. Walter Thompson Melbourne advertising agency for subbrand: Quit Victoria (brand: Quit Victoria) in Australia. It was released in May 2013.

Quit Victoria: Last Dance

Media
Released
May 2013
Posted
May 2013
Market
Industry
Art Director
Creative Director
Executive Creative Director
Creative Director
Creative Director
Production Agency
Director
Service Agency
Service Agency

Awards:

Spikes Asia 2013
Film CraftBest Use of MusicBronze

Credits & Description:

Last Dance features a family who is coming to terms with the tragic consequences of not quitting smoking, in this instance the father of the family is in the latter stages of terminal cancer. Set to an acoustically re-imagined version of 'Que Sera Sera', we watch as the father and his wife partake in a last dance together; a poignant and emotionally charged act, which is quietly and painfully observed by his young son. The commercial offers hope to all smokers by subverting the song's key lyric ...

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