RAIS Fundación Film Skin Cardboard - Teaser by J. Walter Thompson Madrid, Peanuts&Monkeys, Madrid
The Film titled Skin Cardboard - Teaser
was done by J. Walter Thompson Madrid, Peanuts&Monkeys, Madrid advertising agencies for RAIS Fundación in Spain. It was released in Jan 2016.
RAIS Fundación: Skin Cardboard - Teaser
Brand
Media
Released
January 2016
Posted
January 2016
Market
Creative
Creative
Creative
Creative
Agency
Creative
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Credits & Description:
Richard Gere made a reflection about the homeless people, making clear that homelessness is a temporary situation in life, an all of us deserve a second opportunity. At the end of the sketch, Richard Gere seals literally on his own skin, the commitment to these people. In addition, this film serves as the beginning of a celebrities chain, where different famous people will publicly seal also their commitment to the homeless people, inviting users to join this movement.
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