CLIENT: Toyota RAV4 Hybrid
TALENT: Keegan-Michael Key
CAMPAIGN TITLE: ‘Hybrid Learning’
BROADCAST SPOT: Title: ‘Why Wouldn’t Ya’ (Lengths: 30 /:15 / :26-:04 /:19-:07-:04)
WEB SPOTS: Titles: ‘Acceleration,’ ‘Cost Saving,’ ‘Hybrid Learning,’ ‘Maintenance,’ ‘Mileage,' ‘Styling’ (Lengths 1:17-1:30)
SOCIAL MEDIA VIDEOS: Titles: ‘Teachers' Lounge,’ Dodge Ball,’ ‘High Price’ (Lengths: :15)
AGENCY: Burrell Communications/Chicago ...