Roses Creative Awards, 2016 | ||
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Tv/Cinema | TV/Cinema Commercial Over 21 secs | Bronze |
Agency: TBWA Group Germany
Client: Henkel AG & Co KGaA
In the beauty category it’s always the same:
Only the good looking guys are the ones who are successful. They get the girls. They drive fast cars. They are in good shape.
But – what about the millions of men who don’t look like supermodels? We believe: Everybody can be successful.Because being successful is not about looks. It’s about an attitude that gives you the self-confidence you need – and with the right deodora...