Samsung Film Design & Branding by Cheil Germany, Cheil Seoul

The Film titled Design & Branding was done by Cheil Germany, Cheil Seoul advertising agencies for Samsung in Germany. It was released in Oct 2017.

Samsung: Design & Branding

Brand
Media
Released
October 2017
Posted
March 2020
Market

Awards:

Ad Stars 2018
DesignProduct & Service: Electronics / IT/ Office Equipments / Home electronics & audio-visual / Business Equipment & ServicesCrystal

Credits & Description:

Brand The Frame TV
Agency Cheil Worldwide
Synopsis:
The Frame is a completely new lifestyle TV from Samsung Electronics. It features a unique Art mode which showcases a wide selection of artwork when the TV is not in use, allowing anyone to easily turn an ordinary living room into an art gallery. Our campaign objective was to create a space where people could experience The Frame’s Art mode in a new way, and save them from the same old boring industry exhibitions. We collabora...

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