Client: Sheba
Advertising Agency: AMV BBDO, London, UK
Creative Director: Jay Phillips
Copywriter: Zak Loney
Art Director: Zak Loney
Agency Planner: Emily Brydon
Agency Account Team: Matt Henry
Agency Producer: Michelle Walton
Media Agency: MediaCom
Brand Director: Fernando Silva
Brand Manager: Liz Franks
Published: November, 2020
Country: United Kingdom
Synopsis:
"SHEBA® 4am Stories" aims to connect with cat parents on social media and encourage them to trial SHEBA® Perfect Portions. Activity includes a podcast, social and influencer activity, a competition and a partnership with Buzzfeed.