Additional Info: Super Bowl LI, Super Bowl 51
Category: Electronics, Technology
Media: Film
Brand: Sprint
Sprint Chief Marketing Officer: Roger Solé
Agency: Droga5
Executive Creative Director: Matt Ian
Geo: United States
Published: February 2017
Description:
“Car” aired during the 2017 Big Game and illustrated that Verizon’s expensive bills are enough to drive anyone over the edge. Luckily, Paul shows up to offer a simpler alternative: switching to Sprint—a network that is within 1 percent reliability of Verizon and that can save customers 50 percent on certain current Verizon rates.