Client: State of Illinois
Agency: O'Keefe Reinhard & Paul
Advertising Agency: OKRP, Chicago, USA
Country: United States
Published: August 2020
Synopsis:
Building on decades of public health campaigns that have helped the public adopt safety precautions as daily practices, the campaign reminds Illinoisans that wearing a mask is just like wearing a seatbelt, a helmet or lifejacket, tools used every day to prevent serious injury or even death. Research has ...