Category: Public Interest, NGO
Media: Film
Brand: Swedish Civil Contingencies Agency
Agency: Le Bureau
Geo: Sweden
Advertising Agency: Le Bureau, Stockholm, Sweden
Creative Director / Art Director: Josephine Wallin
Copywriter: Hjalmar Delehag
Project Manager / Account Executive: Amanda Bermheden
Project Manager: Anna Nylander
Designer: Mimmi Ericsson
Production Company: B-reel
Directors: Artur Wolgers, Olle Bergman
Producer: Marcus Henricsson
Published: October 2018
Synopsis:
The Swedish Civil Contingencies Agency is responsible for issues concerning civil protection and public safety. With this campaign they want people to become more careful when it comes to sharing sensitive information on the Internet. We raised the question: “Why do we share information on the Internet, that we would never share elsewhere."