Client: Tourism Ireland
Agency: Publicis
Advertising Agency: Publicis•Poke, UK
Production: PRODIGIOUS
Executive Creative Director: Dave Monk
Creative Director: Steve Paskin
Art Director: Henry Finnegan
Producer: Donna Baker
Copywriter: James White
Producer: Georgina Winter
PLANNER: Will Eliot
ACCOUNT HANDLER: Sophie Rivet
EDITOR: Phil Key (Prodigious)
AUDIO POST-PRODUCTION COMPANY: Michael Powell (Prodigious)
Country: Ireland, UK
Published: May 2020
Synopsis:
Tourism Ireland has launched a film titled 'I will return', to inspire and remind people of Ireland's timeless nature, culture and history, all of which will be there waiting for us once the Covid-19 crisis has eased and people are able to travel again. Taking inspiration from the emerald isle's literary greats, Publicis•Poke created a poem to bring to life the beautiful landscapes of the country in an emotive 50-second film. In capturing the resilient spirit of the place and its people, the film aims to not only provide people with some much-needed escapism, but fill their hearts with the knowledge that soon, this too will pass.