Category: Electronics, Technology
Media: Digital
Brand: Verizon
Geo: United States
Additional Info: CLIO 2018, Snapchat
Production Company / Entrant Company: R/GA New York
Holding Company: Interpublic Group
Published: September 2017
Synopsis:
To create buzz around the new iPhone 8 on Verizon, we combined GPS, real-time data and AR to create a first-of-its-kind Snapchat treasure hunt.
Snapchat lenses are typically visible to everyone, so...