| Loeries Africa Middle East 2018 | ||
|---|---|---|
| Digital & Interactive Communication | Social Media - Type A | Bronze |
Agency: Ogilvy Cape Town
Media: Interactive
Category: Automotive
Client: Volkswagen South Africa
Agency: Ogilvy Cape Town
Production: Giant Films
Country: South Africa
Director: Peri Van Pappendrop
Chief Creative Officer: Pete Case
Executive Creative Director: tseliso rangaka
Executive Creative Director: Nicholas Wittenberg
Creative Director: mike martin
Producer: Laura Sampson
Producer: Leanne Sanders
Associate CD / Copywriter: Alex Goldberg
Associate CD / Art Director: Ryan Barkhuizen
Associate CD / Art Director: Riaan van Wyk
Agency Producer: Claudia Hall
Strategist: Jayne McElwee
Post production: Post
Digital Producer: Drew Nadin
Digital Producer: Julie Brown
Digital Producer: Stephanie Powell
Project Manager: Sue Waters
Designer: Eloise Timmis
Designer: Aalia Coovadia
Animation: Lung
Music + Sound Production: The WorkRoom
Account team: Loren Westoby
Account team: Chris Spencer
Account team: Vicki Buys
Developer: Liezel Breytenbach
Developer: Will Roos
Community Management: Sconetent
Animation Producer: Jean Mortlock
Synopsis:
The new Polo was coming and Volkswagen wanted to get as many eyes on it as possible. So we hid it, and invited South Africa to play Marco Polo across social media with the new Polo up for grabs.