Canadian agency KBS+P has released two commercials for World Vision Canada. The campaign highlights the issue of child slavery, which sees 1.2 million children sold into slavery every year. This is the daunting statistic behind the latest "No Child For Sale" campaign which is directed by Ben Gregor viaKnucklehead/OPC FS. The spots feature a shopping channel approach and offers children that are durable, strong and adaptable.
Category: Public interest
Client: World Vision Canada
Agency: KBS+P
Production: OPC FS / Knucklehead
Country: Canada
Director: ben gregor
Assoc Creative Director: mark lewis
Assoc Creative Director: nicole Ellerton
Executive Producer: Donovan Boden
Executive Producer: harland weiss
DoP: Doug Kogh
Agency Producer: Alina Prussky
Line Producer: Dwight Phipps
Digital Production Company: Real Interactive
Editorial: School Editing
Editor: Brian Wells
Transfer: Technicolor
Colourist: Randy Perry