Xerox Film, Ambient, Digital Motive Xerox Jazz Finder Augmented Reality App

The Film titled Motive Xerox Jazz Finder Augmented Reality App was done for Xerox in United States. It was released in Jul 2012.

Xerox: Motive Xerox Jazz Finder Augmented Reality App

Brand
Released
July 2012
Posted
July 2012

Credits & Description:

Creative by Motive and Roberts Communications.
Design, development and implementation by Motive


Xerox has taken their world-renowned Rochester Jazz Festival to a new level of interactivity for their 185,000 festival attendees with an augmented reality (AR) mobile application.
Motive, a New York/Dublin based digital agency produced the campaign in collaboration with Xerox’s main agency, Robberts Communications.
The AR experience centered on a series of jazz ...

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