McDonald's Viral The Schmancy App by Rapp-tribal

The Schmancy App
The Viral Ad titled The Schmancy App was done by Rapp-tribal advertising agency for subbrand: Mcdonald's (brand: McDonald's) in New Zealand. It was released in May 2010.

McDonald's: The Schmancy App

Media
Released
May 2010
Posted
May 2010
Industry

Awards:

Caples Awards 2011
Other MediaSocial MediaFinalist

Credits & Description:

Agency: Rapp Tribal

Client: McDonalds New Zealand

Group ECD: Toby Talbot