Giant digital T-shirts were used to create an interactive 'Ariel Wii Game' with Wii consoles disguised as giant bottles of ketchup, soy sauce, mustard and Ariel. Agency: Saatchi & Saatchi Guangzhou.
Category: Household, garden & pets
Client: Ariel
Agency: Saatchi & Saatchi Guangzhou
Country: China
Creative Director/ AD / copywriter: Fan Ng
Creative Director/ AD / copywriter: Wendy Chan
Creative: Jonathan Ip
Creative: Andy Greenaway
Creative: Edmund Choe
Creative: Henry Chu
Director: Eddy Chan, Lee Wai Kai
Music title & Artist: Drum
Client Name: Alan Zong