Media: Ambient
Category: Non-alcoholic drinks
Agency: JMW
Brand: Coca-Cola
Geo: Europe, Sweden
A Coca-Cola vending machine was placed at the Royal Institute of Technology in Stockholm. Instead of a logo on the front, the machine said ”Sing for me”. By singing a short christmas carol the machine dispensed a free Coke to all students wanting to help spread some christmas spirit during finals.
Advertising Agency: JMW, Stockholm, Sweden
Executive Creative Director: Joakim Karlsson
Creative Director: Samuel Garlöv
Account Director: Brit Stakston
Project Management: Joakim Johansson
Project Assistants: Karl Nelson, Ida Torkkeli
Editing: Mikael Hall
Art Director: Jonas Böttiger
Production design: Anders Udell, Mässbolaget