Bates 141 Manila launched Dell computers new graphic design laptops called Dell Studio to a younger more urban consumers. They wanted to to do an on-ground activation that will change their image to appeal more to the younger target market.
Product: Dell Studio Laptop Computers
Agency: Bates141 Manila
Executive Creative Director: Cats Guerrero
Creative Director: Joey Ong
Associate CD / Copywriter: Bobby Vito
Art Director: TJ pascua
Art Director: Dan Pambid
Copywriter: Sara Badr
Assoc Art Director: jorge mata