Entega Ambient, Case study Electricity Hog by DDB Berlin

Electricity Hog
The Ambient Advert titled Electricity Hog was done by DDB Berlin advertising agency for subbrand: Entega (brand: Entega) in Germany. It was released in Sep 2011.

Entega: Electricity Hog

Brand
Released
September 2011
Posted
September 2011
Market
Creative Director
Copywriter
Art Director
Art Director
Art Director
Copywriter
Creative Director
Art Director
Photographer
Photographer
Copywriter
Production Agency
Photographer

Awards:

Eurobest 2011
DirectAmbient/Alternative MediaBronze

Credits & Description:

Advertised brand: ENTEGA

Advert title: Electricity Hog

Translation of headline to English: Wastefulness is the biggest source of

energy.

Advertising Agency (Name, City, Country): DDB Tribal Berlin

Production Company: Trigger Happy Productions

Set: Studio Babelsberg

Public relations: Bureau N

Executive Producer: Stephan Vens

Assist. Producer: Nicolas Blankenhorn

Artistic Director: Ralf Schmerberg

Artist: Isabel Ott

Production Design: Sebastian Krawinkel

Photographer: Szymon Plewa, Stephan Vens, Peter Lorenz

Projekt Management: Bella Sahin, Mathias Westebbe

Agency Producer: Barbara Simon

Concept/Idea: Judith Baumgartner, Nina Faulhaber

Chief Creative Officer: Eric Schoeffler

Exectutive Creative Director: Bastian Meneses von Arnim

Creative Director: Kristoffer Heilemann, Ludwig Berndl

Art Director: Judith Baumgartner, Sebastian Jerez, Lars Buri, Marian

Grabmayer, Michael Janke, Chan-Young Ramert

Copywriter: Nina Faulhaber, Res Matthys, Lennart Frank

Account Director: Ann-Kathrin Schelkmann, Caroline Sturm