Hot Wheels Ambient, Digital, Case study Hot Wheels 30 minute TV Special - Fearless@The500 by Mistress

The Ambient Advert titled Hot Wheels 30 minute TV Special - Fearless@The500 was done by Mistress advertising agency for subbrand: Hot Wheels (brand: Hot Wheels) in Italy. It was released in Oct 2011.

Hot Wheels: Hot Wheels 30 minute TV Special - Fearless@The500

Released
October 2011
Posted
October 2011
Market
Industry
Agency
Production Agency
Production Agency
Production Agency

Awards:

One Show 2012
One Show EntertainmentInnovation in Branded ContentGold

Credits & Description:

Category

Innovation in Branded Content

Agency

Mistress / Venice

Client

Mattel Inc.

Title

Hot Wheels 30 minute TV Special - Fearless@The500

Agency

Mistress

Agency Producer

Kay Lynn Dutcher, Lyra Rider, Ajamu White, Dave Mckay

Content Strategist

Christian Jacobsen, jens stoelken

Creative Director

Damien Eley, Scott Harris

Designer

Blake E. Marquis, Hot Wheels

Digital Artist/Multimedia

Sean Cushing, Stephen Lawes

Director

Mike "Mouse" McCoy

Editor

Jeff Tober

Photographer

Mitchell Amundsen

Producer

Jeff Rohrer, Ryan Slavin, Billy Hammon, Jacob Rosenberg

Production Company

Bandito Brothers , Cantina Creative , Laissez Faire Presents

Programmer

Hot Wheels , Hot Wheels

Writer

Damien Eley, Scott Harris, Paul Gachot