Instituto BemSer Ambient Responsible ashtray by Dim&Canzian

The Ambient Advert titled Responsible ashtray was done by Dim&Canzian advertising agency for Instituto BemSer in Brazil. It was released in May 2014.

Instituto BemSer: Responsible ashtray

Media
Released
May 2014
Posted
May 2014
Market
Art Director

Credits & Description:

Brand: BemSer
Media: Ambient
Category: Public interest
Agency: dim&canzian
Geo: Brazil
Instituto BemSer: Responsible ashtray
Only 20% of Smokers want to continue smoking, the other 80% can stop now.
Advertising Agency: Dim&Canzian, São Paulo, Brazil
Chief Creative Officer: Michele Dim D’Ippolito
Chief Media Officer: Marcio Canzian
Creative Directors: Michele Dim D’Ippolito, Bruno Cirello, Samuel Segatelli
Head Planner: Samantha Barbieri
Art Director: Bruno Cirello
Copywriter: Samuel Segatelli
Film Editor: David Donato
Published: February 2014