With the JetBlue Credit Card you’ll fly faster than you think. To illustrate this, we created the first ever Liveboard in Times Square, showing onlookers exactly how close they were to their next vacation. It utilized real-time traffic data from the Google Maps API and real-time flight data to calculate actual travel times right from our billboard. Agency: MullenLowe USA.
Media: Ambient
Category: Travel, transport & tourism
Client: JetBlue
Agency: MullenLowe USA
Production: Dummy Films
Country: United States of America
Director: Harold Einstein
Chief Creative Officer: Mark Wenneker
Executive Creative Director: Tim Vaccarino
Executive Creative Director: Dave Weist
Creative Director: Jon Ruby
Creative Director: Enrique Camacho
Producer: Vera Everson
Producer: Gavin Carroll
Senior Copywriter: Tim Bildsten
Senior Art Director: Ryan Montgomery
Executive Producer: Eric Liney
Executive Producer: Sila Soyer
DoP: Jonathan Freeman
Executive Director of Integrated Production: Liza Near
Director of Broadcast Production: Zeke Bowman
Group Account Director: Drayton Martin
Account Service: Chip Cook, Steph Shaw, Hayley DiMarco
Editorial: Arcade NY
Editor: Dave Anderson
Assistant Editor: Chris Angel