Kentucky Fried Chicken (KFC) Ambient WiFi test by BV McCann Erickson Bucharest

The Ambient Advert titled WiFi test was done by BV McCann Erickson Bucharest advertising agency for Kentucky Fried Chicken (KFC) in Romania. It was released in Mar 2016.

Kentucky Fried Chicken (KFC): WiFi test

Media
Released
March 2016
Posted
March 2016
Market
Industry
Executive Creative Director
Copywriter
Art Director

Credits & Description:

In recent years Romania has had the lowest pass rate in high school graduation tests, so with help from KFC we launched "WiFi Test" so that people can only access KFC's free WiFi after answering a high school test question. Agency: MRM//McCann, Romania.
Brand: KFC
Media: Ambient
Category: Food
Agency: McCann
Geo: Romania
KFC: WiFi test
Advertising Agency: MRM//McCann, Romania
Chief Creative Officer: Nir Refuah
Executive Creative Director: Ioana Filip
Copywriter: Sandra Bold
Art Director: Nadejda Ghilca
Senior Programmer: Dany Manea
Account Director: Gina Zgubea
Account Manager: Tina Cretu