Media: Ambient
Category: Public interest
Agency: Lowe
Brand: League against cancer
Geo: Americas, Peru
We intervened in doctors appointments to give a message to women who go to the doctor only when they feel an ache and pain.
Advertising Agency: Lowe Yaku, Lima, Perú
Creatives: Santiago García, Lea Raggio
Account Director: Mónica Jeada
Account Executive: Carolina Salazar
Agency Producer: Alonso Palomino
Assistant Producer: María Fernanda Galarza
Production: Chita Films, Lima
Director: Rodrigo Moreno del Valle
Assistant Director: Julian Giraldo
Executive Producer: Angie Saldivar Bashi
Field Production: OC producciones
Post Audio: Sordo
Technical Advisor: Panic Films
Post Production: Atómica
Published: October 2013