McDonald's Ambient Hungry Garages [image] 3 by TBWA\ Buenos Aires

Hungry Garages [image] 3
The Ambient Advert titled Hungry Garages [image] 3 was done by TBWA\ Buenos Aires advertising agency for McDonald's in Argentina. It was released in May 2017.
Advertising campaign for McDonald's

McDonald's: Hungry Garages [image] 3

Brand
McDonald's
Media
Ambient
Released
May 2017
Posted
May 2017
Market
Argentina
Industry
Fast food
Agency
TBWA\ Buenos Aires
Executive Creative Director
Guillermo Castaneda
Executive Creative Director
Juan Cruz Bazterrica
Chief Creative Officer
Pablo Poncini
Creative
Guido Barna
Creative
Martin Alfred
Production Agency
Greenplanning & Entera
Director
Fede Burgos

Credits & Description:

Category: Food
Media: Outdoor
Brand: McDonald's
Agency: TBWA
Geo: Argentina
Advertising Agency: TBWA\ Buenos Aires, Argentina
Chief Creative Officer: Pablo Poncini
Exectuive Creative Directors: Juan Cruz Bazterrica, Guillermo Castañeda
Creative Team: Martin Alfred, Guido Barna
Street Artists: Alan Berry Rhys, Jose Saccone, Agustín Dlucious, Lucas Lasnier, Mariela Ajras
Production House: Greenplanning & Entera
Director: Fede Burgos
Photo: Kinobovio
Media Agency: OMD
Digital Agency: Tribal
Published: May 2017
Description: We selected homes with car garages located no more than 300 meters from a McDonald's with a Drive-Thru. Then we asked a group of famous street artists from Argentina to paint the facades of the houses, turning them into faces, with the only requirement that the doors of the garages would become large mouths. Finally they painted the concept of the campaign "don’t go home hungry."
"Don't go home hungry."