Old Irish Ambient, Case study 100% Real Virtual Reality [video] by Leavingstone Tbilisi

The Ambient Advert titled 100% Real Virtual Reality [video] was done by Leavingstone Tbilisi advertising agency for Old Irish in Georgia. It was released in Mar 2016.

Old Irish: 100% Real Virtual Reality [video]

Released
March 2016
Posted
March 2016
Market
Production Agency
Creative Director
Art Director

Awards:

Golden Hammer 2016
OutdoorInteractive And Digital OutdoorGold
Cannes Lions 2016
PRPractices & Specialisms: Launch / Re-launchBronze Lion
Epica Awards 2016
Media Innovation - Alternative MediaMedia Innovation - Alternative MediaSilver
Golden Drum 2016
Activation programmeActivation programmeSilver Drum
DigitalInteractive tools and other digital solutionsGolden Drum
Eurobest Awards 2016
PRPractices & Specialisms: Launch / Re-launchBronze Eurobest

Credits & Description:

Entrant Agency: Leavingstone
Client: Natakhtari Brewery (Efes Georgia)
Brand: Natakhtari Beer
Product/service: Natakhtari Beer
Release Date: 18.03.2016
Advertising Agency: Leavingstone
Production Agency: Film Asylum
Creative Director: Levan Lepsveridze
Account Director: Natia Gogia
Concept Creator: Rezo Shelia
Copywriter: Beqa Adamashvili
Art Director: Anano Martsvaladze
Writer: Giorgi Avaliani
Managing Director: Giorgi Burtchuladze
Visual Effects: Tornike Areshidze
Director: Tazo Narimanidze
Producer: Nika Gushushvili
Producer: Vako Kirkitadze
Director Of Photography: Temo Macharadze
Director Of Photography: Bacho Iakobidze
Designer: Beka Sadaghashvili
Designer: Temo Kartlelishvili
Designer: Nino Injia
Designer: Levan Kvarackhelia
Sound Engineer: Tengo Mandzulashvili
Editor: Saba Pruidze
Vfx: Giorgi Qobalia
Art Buyer: Iva Chitidze
Website: Https://www.facebook.com/16805...
Old Irish is a new craft beer with 100% real Irish recipe, promising beer lovers to “Discover the real taste of Ireland."
Hoping to engage local beer lovers, who have heard promises like these before, we simply made ours 100% real.
We offered ordinary people to take a virtual tour of Ireland. and while they were busy exploring Irish nature, the streets of Dublin and a typical Irish pub virtually, we built an actual Irish pub around them.