|International ANDY Awards 2016|
|Agency Innovation||Corporate Responsibility||Bronze|
Change Please is an idea that FCB Inferno brought to The Big Issue, a London organization that offers people who are homeless the opportunity to earn their own money, as a way to freshen up its business model and build on its ‘hand up, not a hand out’ approach of helping the homeless.
In late November, Change Please launched eight coffee carts in high-profile locations around London that are staffed by formerly homeless people who have been expertly trained as baristas. As part of the prog...