Tropicana Ambient Sun

The Ambient Advert titled Sun was done for subbrand: Tropicana Juice (brand: Tropicana) in United Kingdom. It was released in Jan 2012.

Tropicana: Sun

Media
Released
January 2012
Posted
January 2012
Industry

Credits & Description:

Trafalgar Square, London. 23 January 2012. 6.51am. A spectacular sun created by art collective Greyworld as part of Tropicana's Brighter Mornings campaign brightens up Trafalgar Square.

The Trafalgar Sun which took six months to create is 30,000 times bigger than a football, has a surface area of 200m2 and weighs over 2,500kgs. Its internal light source produces 4-million lumens of light, the equivalent of 60,000 light bulbs, making the artwork visible from space.