Volvo Ambient, Making of The Casino [Behind the scenes] by Forsman & Bodenfors Stockholm

The Ambient Advert titled The Casino [Behind the scenes] was done by Forsman & Bodenfors Stockholm advertising agency for subbrand: Volvo Trucks (brand: Volvo) in Sweden. It was released in Sep 2014.

Volvo: The Casino [Behind the scenes]

Released
September 2014
Posted
September 2014
Market
Copywriter
Art Director
Art Director

Credits & Description:

Coming off a series of remarkable video releases in 2014, Volvo Trucks now debuts its latest product feature in the âThe Casinoâ. The video is set on the Italian Riviera sporting flashy cars, well-dressed actors and a parking valet on his first day on the job â the natural habitat for a heavy-duty truck. For Ambrogio Adani his first day working as a parking valet at the Casino San Remo, Italy, took an unexpected turn to say the least. In Volvo Trucksâ new video, The Casino, we see him park one luxury sports car after another, when suddenly a new Volvo FH âfamous for its starring role in the film The Ballerina Stunt â drives up to the red carpet. âWhen I realised that I was expected to park a truck, my heart just stopped. I thought: How can I park it there?â says Ambrogio Adani.
Category: Automotive
Client: Volvo
Agency: Forsman & Bodenfors Stockholm
Country: Sweden
Director: Henry Alex Rubin
Art Director: Anders Eklind
Art Director: Sophia Lindholm
Copywriter: Martin Ringqvist
Copywriter: Björn Engström
Executive Producer: Chris Barett
Executive Producer: fergus Brown
DoP: Matthew Woolf
Post Production: Absolute Post, London
Editor: Spencer Ferszt, Marshall Street Editors