Media: Video
Country (Market): Canada
Client: Will (self-promo holiday card)
Advert title(s): Will Creative Gives the Gift of a Flash Mob
Advertising Agency: Will, Vancouver, Canada
Lisa Lebedovich - Creative Director, Will
Rory O'Sullivan - Associate Creative Director, Will
Katie Holmes - Senior Copywriter, Will
Shannon Cherry - Production Management, Will
Samee Anderson - Production Coordinator, Will
Production Company: Entyremedia
Thomas Buchan - Director of Photography, Entyremedia
Tad Beavers - Camera Operator, Entyremedia
D'arcy Hamilton - Camera Operator, Entyremedia
John Pappas - Editor, Entyremedia
Published/Released: December 2017
Date of Release: December 12 2017
Synopsis:
Here at Will, we realized it’s been a difficult year for a lot of people, so we wanted to do something special for our clients and spread some joy. Something important, something meaningful, something like an old-school flash mob performed by us in a very public space.