WWF Ambient, Case study The Plantmen by J. Walter Thompson Lima

The Plantmen
The Ambient Advert titled The Plantmen was done by J. Walter Thompson Lima advertising agency for WWF in Peru. It was released in Jun 2012.

WWF: The Plantmen

Credits & Description:

Media: Ambient

Geo: Peru

Category: Public interest

Agency: JWT

Brand: WWF

Natures need our help.



As part of their social responsibility program, the peruvian electric company ENERSUR decided to teach little kids about the importance of saving energy starting in Pasco, a peruvian province where ENERSUR has its principal plant.



Advertising Agency: JWT, Lima, Peru

Creative Directors: Fernando Iyo, Javier Graña

Art Director: Renzo Sanguinetti

Copywriters: Juan Pablo Peschiera, Luis Vega

Illustrator: Pedro Molina

Photographer: Yoshiro Zurita

Additional credits: Pollo Arce, Lorena Garcia, Sugey Rojas, Elena Monteverde, Pool Guillen, Jean Paul Dubois