Baidu.com Case study Baidu Kuaisou [alternative] by Baidu

The Case study titled Baidu Kuaisou [alternative] was done by Baidu advertising agency for Baidu.com in China. It was released in Apr 2015.

Baidu.com: Baidu Kuaisou [alternative]

Released
April 2015
Posted
April 2015
Market
Industry
Agency
Art Director
Creative Director
Creative Director
Executive Creative Director

Awards:

CANNES LIONS INNOVATION 2015
INNOVATIONINNOVATION: INNOVATIVE TECHNOLOGY (INCLUDING STAND-ALONE, TECHNOLOGICAL SOLUTIONS NOT IN ASSOCIATION WITH A BRAND OR CREATIVE CAMPAIGN)INNOVATION LION
One Show 2015
Intellectual PropertyIntellectual Property & Products / Experimental / Internal Projects / R&DGold Pencil
Intellectual PropertyIntellectual Property & Products / Experimental / Internal Projects / R&DBest in Intellectual Property
Intellectual PropertyIntellectual Property & Products / Integrated Digital & Physical ProductsGold Pencil
MobileUse of Technology / Product & Mobile IntegrationBronze Pencil

Credits & Description:

INNOVATION LION - LIONS INNOVATION
Client: Baidu Online Network Technology (Beijing) 2015
INNOVATION INNOVATION INNOVATIVE TECHNOLOGY (INCLUDING STAND-ALONE, TECHNOLOGICAL SOLUTIONS NOT IN ASSOCIATION WITH A BRAND OR CREATIVE CAMPAIGN)
Entered by: BAIDU ONLINE NETWORK TECHNOLOGY (BEIJING)
Agency: Baidu Online Network Technology (Beijing) Co., Ltd., Beijing
Advertiser: Baidu Online Network Technology (Beijing) Co., Ltd.
Art Director: Xinyu Fan
Creative Director: Lei Lv
Creative Director: Yi Han
Designer: Guanchun Wang
Production Company: Baidu Online Network Technology (Beijing) Co., Ltd. / Beijing
Production Company: Ltd., Beijing
Executive Creative Director: Zhi Jin