BMW Case study #BMWstories by Serviceplan Hamburg

The Case study titled #BMWstories was done by Serviceplan Hamburg advertising agency for BMW in Germany. It was released in Feb 2015.

BMW: #BMWstories

Brand
Released
February 2015
Posted
February 2015
Market
Industry
Copywriter
Creative Director
Art Director
Art Director
Copywriter
Account Supervisor
Account Supervisor
Account Supervisor
Account Supervisor

Awards:

Golden Award of Montreux, 2015
CREATIVE USE OF MEDIABest Use Of Social MediaGold Medal

Credits & Description:

Subcategory: Best Use Of Social Media
Name of Client: BMW Group
Gold Medal
Agency: serviceplan
Country: Germany
Title of Entry: #BMWstories
Name Of Product: #BMWstories
Chief Creative Officer: Alexander Schill
Executive Creative Officer: Maik Kaehler (worldwide)
Creative Director: Michael Wilk
Copywriter: Sergio Penzo, Angeliki Karnoupaki, Nina Puri, Rudolf Ruessmann
Art Director: Axel Schilling, Nikolaus Ronacher
Head of Production: Sandra Niessen
Agency Producer: Bernd Bluhme
Account Supervisor: Melanie Blankenburg, Kristian v. Elm ,Sabrina Schwartz, Florian Klietz