Caanz Case study Share The Love by Clemenger BBDO Wellington

The Case study titled Share The Love was done by Clemenger BBDO Wellington advertising agency for Caanz in New Zealand. It was released in May 2014.

Caanz: Share The Love

Brand
Released
May 2014
Posted
March 2020

Credits & Description:

Media: Web Film
Category: Award show
Client: CAANZ
Agency: Clemenger BBDO, Wellington
Country: New Zealand
Executive Creative Director: Philip Andrew
Creative Director: Brigid Alkema
Creative: Erik Hay
Creative: Brigid Alkema
Creative: andrew holt
Account Director: Claudia Zwimpfer
Agency Producer: Martin Gray
Agency Producer: Jen Gasson
Agency Producer: dan monaghan
Designer: Ryan Christie
Designer: Jeffry Ghazally
Additional credits:
Peter Vegas
Sam Dickson
Tom Savage
Barnes Catmur
Mark Lorrigan
Special Group
Angela Vance
Published: April 2018
Synopsis:
To promote its 2014 awards, Axis put the industry's competitiveness to good use and tasked agencies with making promotional videos for each other.
In total, ten of New Zealand's top agencies invested time and talent to celebrate a competitor agency’s people and latest work. The more competitive everybody got, the more the love was shared.