Fanta Case study SAVING THE SOURCE by Ogilvy & Mather USA, Psyop

The Case study titled SAVING THE SOURCE was done by Ogilvy & Mather USA, Psyop advertising agencies for Fanta in United States. It was released in Apr 2013.

Fanta: SAVING THE SOURCE

Brand
Released
April 2013
Posted
April 2013
Agency

Awards:

Ciclope US/Europe, 2013
DigitalMobile AppSilver

Credits & Description:

PRODUCER RYAN MACK
ENTRANT COMPANY PSYOP
EXTRA CREDITS
CREATIVE DIRECTOR(S) MARIE HYON MARCO SPIER EXECUTIVE PRODUCER LUCIA GRILLO INTERACTIVE EXECUTIVE PRODUCER JUSTIN CONE PRODUCER RYAN MACK ASSISTANT PRODUCER JEFF BYBEE DIRECTOR OF PHOTOGRAPHY MICHAEL LUNDSFORD, JONAH FRIEDMAN LEAD DESIGNER NAOMI CHEN DESIGNER (S) HYESUNG PARK, EUNICE KIM, RAM BHATT, ANGELICA ALZONA, MARIKA COWAN, STEPHANIE DAVIDSON, PETE SICKBERT-BENNETT, BETSY BAUER, DIANA PARK, TAE KIM, SAMANTHA BALLARDINI, MICHAEL DEWEESE LEAD STORYBOARD ARTIST BEN CHAN LEAD TECHNICAL DIRECTOR BRIAN KEHRER FX NAOMI CHEN, MARIKA COWAN 3D GENERALIST CHRIS SANTOIANNI LIGHTING CHRIS SANTOIANNI, JON LEE RIGGING ZED BENNETT, FRANK NARANJO 2D LEAD SEAN MARTIN 2D ANIMATION SEAN MARTIN, ARIEL FROST, CYRUS CUMMING, DANICA PARRY, DAVID HOBIZAL MUSIC COMPANY HUMAN STORY: THE ALCHEMISTS
TITLE PLAY FANTA: SAVING THE SOURCE
PROGRAMMER DEVELOPER BRIAN KEHRER
ADVERTISING AGENCY OGILVY
CREATIVE DIRECTOR MARIE HYON, MARCO SPIER
DIGITAL COMPANY PSYOP
ART DIRECTOR NAOMI CHEN
COUNTRY USA
CLIENT FANTA