Fiat Case study SAFETY WI-FI by Isobar Sao Paulo, Leo Burnett Tailor Made Sao Paulo

SAFETY WI-FI
The Case study titled SAFETY WI-FI was done by Isobar Sao Paulo, Leo Burnett Tailor Made Sao Paulo advertising agencies for Fiat in Brazil. It was released in May 2015.
Advertising campaign for Fiat

Fiat: SAFETY WI-FI

Brand
Fiat
Media
Case study
Released
May 2015
Posted
May 2015
Market
Brazil
Industry
Cars
Agency
Leo Burnett Tailor Made Sao Paulo
Creative Director
Pedro Utzeri
Executive Creative Director
Marcelo Reis
Creative Director
Marcelo Bruzzesi
Creative Director
Marcio Juniot
Creative Director
Eduardo Battiston
Copywriter
Pedro Furtado
Art Director
Vitor Menezes
Copywriter
Alexandre Freire
Art Director
Maicon Pinheiro
Production Agency
S De Samba
Agency
Isobar Sao Paulo

Awards:

Cannes Lions, 2015
OUTDOORAMBIENT: TRANSITSILVER
Clio Awards 2015
DirectProduct/Service: Out of HomeBronze
Kinsale Sharks Awards, 2015
AmbientInternational Ambient - Interactive ExperienceSilver Winner
Cristal Festival, 2015
Digital & MobileDigital InnovationEmerald (Bronze)
D&AD Awards, 2016
Digital MarketingDigital Tools & UtilitiesWood Pencil
Wave Festival, 2016
DirectInovação em DirectBronze
OutdoorInovação em OutdoorBronze

Credits & Description:

Advertiser: FIAT
Agency: LEO BURNETT TAILOR MADE
Geo: Brazil
Account Team: Denise Millan, Cíntia Mourão, Eduardo Crepaldi, Caio Perez(Leo Burnett Tailor Made)
Creative Director: Eduardo Battiston(Isobar Brasil)
PR Team: Fernanda Lopes, Aline Cerri(Leo Burnett Tailor Made)
Planning Team: Marcello Magalhães, Tiago Lara, Rafael Camilo, Marco Farah(Leo Burnett Tailor Made)
Chief Creative Officer: Marcelo Reis(Leo Burnett Tailor Made)
Executive Creative...

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