Gandhi Bookstores Case study READ AGAINST ALL ODDS by Ogilvy & Mather Mexico

READ AGAINST ALL ODDS
The Case study titled READ AGAINST ALL ODDS was done by Ogilvy & Mather Mexico advertising agency for Gandhi Bookstores in Mexico. It was released in Sep 2012.

Gandhi Bookstores: READ AGAINST ALL ODDS

Released
September 2012
Posted
September 2012
Market
Industry
Art Director
Creative Director
Account Supervisor

Credits & Description:

Category: Creative Effectiveness

Advertiser: GANDHI BOOKSTORES

Product/Service: BOOKSTORE

VP and Creative Services Director: José Montalvo (Ogilvy México)

General Creative Director: Miguel Angel Ruiz (Ogivy México)

Creative Director: Agustín Vélez (Ogivly México)

Head of Planning: Javier Macías (Ogilvy México)

Marketing Director: Alberto Achar (Gandhi Bookstores)

Account Director: Paola Mayoral (Ogilvy México)

Art Director: Gabriel Martíinez (Ogilvy México)

Art Director: Demián Nájera (Ogilvy México)

Copywriter: David Sánchez Zacarías (Ogilvy México)

Account Supervisor: Pilar Troconis (Ogilvy México)

Head of Art: Iván Carrasco (Ogilvy México)

Production Director: Juan Pablo Osio (Ogilvy México)

Media Planner: Elías Ramírez (Mindhsare México)

Media Planner: Angel Mier (Mindshare México)

Media Planner: Maribel Lara (Mindshare México)