Girl Rising in support of Let Girls Learn Case study The #62MillionGirls Yearbook [image] by Edelman New York, J. Walter Thompson New York

The #62MillionGirls Yearbook [image]
The Case study titled The #62MillionGirls Yearbook [image] was done by Edelman New York, J. Walter Thompson New York advertising agencies for Girl Rising in support of Let Girls Learn in United States. It was released in Jan 2016.
Advertising campaign for Girl Rising in support of Let Girls Learn

Girl Rising in support of Let Girls Learn: The #62MillionGirls Yearbook [image]

Brand
Girl Rising in support of Let Girls Learn
Media
Case study
Released
January 2016
Posted
January 2016
Market
United States
Industry
Charities, Foundations, Volunteers
Agency
J. Walter Thompson New York
Creative Director
Kevin Lee
Creative
Ana Maria Osorio
Executive Creative Director
Jimmie Stone
Agency
Edelman New York
Creative Director
Kevin Lee
Creative
Ana Maria Osorio
Executive Creative Director
Jimmie Stone

Awards:

D&AD Impact 2016
Education-Wood Pencil

Credits & Description:

Client: Girl Rising in support of Let Girls Learn
Title: The #62milliongirls Yearbook
Category: Charities / Non-Profit Organizations / Fundraising
Agency: Edelman / New York
Creative Director: Melissa Ditson, Kevin Lee
Producer: Paul Saraiva
Agency Producer: Julie Casso, Kathryn Macy
Creative Team: Kristen Kusterer, Ana-Maria Osorio, Gustavo Cordova, Melissa Noble, Christine Sun
Creative Technologist: Chris Wise, Derek Tran, Praveen Kalamegham
Executive Creative Director: Jimmie Stone