PIAF, 2015 | ||
---|---|---|
Creative sales & sales support | - | Gold |
The Principle of Game | - | Bronze |
Audience engagement | - | Silver |
Golden Hammer 2016 | ||
Digital | Social Network Solutions | Silver |
Digital | Direct Response And Lead Generation | Silver |
Promo & Activation | Digital Or Social Media | Silver |
IMC European Awards 2016 | ||
Czech Winners | Digital Communications | Gold |
Czech Winners | Small Budget | Gold |
Agency: OgilvyOne Prague
Title: The ad that ran
Advertiser: Intersport
Product/Service: Retail - sports shop
Industry: Retail Services
Executive Creative Director Will Rust (Ogilvy & Mather Prague)
Creative Director Danna Blum (OgilvyOne Prague)
Copywriter: Carmen Dobrescu (Geometry Global Prague)
Copywriter: Jakub Cabejsek (OgilvyOne Prague)
Art Director: Cristian Costea (Geometry Global Prague)
Art Director: Bernard Netopil (OgilvyOne Prague)
Editor Jiri Andera (OgilvyOne Prague)
Designer Tomas Nadymacek (OgilvyOne Prague)
Account manager: Radek Kronika (Geometry Global)
Account manager: Katerina Dlouha (Geometry Global)
Entrant Agency: Geometry Global
Brief description: Challenge: to promote the opening of the running season, with almost no production budget. The idea: INTERSPORT motivated runners to use any running app, and run in the shape of their logo.